Let’s face it. When it comes to meeting women, men need certain skills to increase their chances of success.

Any woman you meet cold will put up defenses to your approach.

In order to break through those defenses, you will need certain tools drawn from science – the science of influencing others.

Ask any salesperson and they will tell you, if they have a way to disable a customer’s “sales filter”, they will use it.

The same logic applies to dating.

If you had a way to disarm a woman’s defenses, wouldn’t you use it?

Say hello to the “reciprocation rule”.

The rule says that people will try to repay, in kind, what another person has provided them.

This is the principle stores use when they give out free samples.

It’s the same principle Hare Krishna’s used when giving out free flowers at airports to get donations (to the tune of tens of millions of dollars, I might add).

This rule is so powerful, and its applications so vast, that numerous sociological studies have been done on it.

One even proves that people will reciprocate even when they do not like the other person – that’s how powerful it is.

So how can you use it?

Let’s say you’re waiting in line at a grocery store and a pretty woman walks up behind you.

“Why don’t you go ahead of me”, you offer.

Without her realizing it, you have planted a seed that will unconsciously move her to pay you back.

She’s not going to ask you on a date, per se, but she will be more generous with her time and probably more open to talking with you than if you hadn’t made the gesture.

Bingo.

You’ve just increased your chances of getting a date.

Now, some people will ask, isn’t this manipulative?  Aren’t you manipulating a woman against her will?

Am I?

It depends on the intent.

Sure, this is a tool that, if honed, can be used quite effectively to manipulate another, which is why it has to be used ethically.

Could any woman really blame a guy for using it to get a date?

For various reasons, women build up walls that make it hard for guys to get the time of day.

Can you blame a guy who’s just trying to create an opportunity?

If you use it to get her in the sack and then dump her, it’s quite different, isn’t it?

It’s up to each guy to use it ethically.

How else can you use the reciprocation rule?

If you see a woman out of money on her subway card, you can give her a swipe from yours.

If you like someone at work, how about giving her a tip about a manager she’s trying to work with?

There are tons of ways you can use the reciprocation rule to your benefit.

But use it responsibly.  This tool has a lot of power and can be destructive if employed with malice.

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